Viant Technology Inc. (DSP) is an innovative and leading advertising software business that enables agencies to advertise across most channels. The company’s cloud-based self-service demand-side platform (DSP) Adelphic provides transparency and control over advertising campaigns. The company also provides identity resolution to minimize the need for cookies.
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The price of DSP stock during the regular trading on December 28, 2021, with a 2.63% increase was $10.16. At last check in the aftermarket, the stock further inclined by 4.33%.
DSP: Events and Happenings
On December 28, 2021, DSP reported about its partnership with ALLSHIPS. It is an alliance of creative artists, in collaboration with #NEWOPENWEB NFT sweepstakes. It will award the winners with NFT artwork created by the autonomous artists representing their explanation of the new open web. On December 14, 2021, DSP reported receipt of an award from Orange County Register for its Top Workplaces 2021. The award was the result of an anonymous survey driven by the employee’s feedback
On December 02, 2021, DSP reported the outcomes of a joint survey with Adweek. The survey was titled ‘Can the Digital Ad Experience be Safe’. The survey was conducted on 500 domestic consumers. The focal point of the survey was to examine consumer behavior towards digital advertising.
On November 22, 2021, DSP reported that the management of the company presented at three investor conferences. The conferences include the Virtual UBS Global TMT Conference
on December 7, Raymond James Technology Investors Conference also on December 7, and Virtual 24th Annual Needham Growth Conference on January 12, 2022.
On November 18, 2021, DSP reported about innovative software for its Adelphic platform. The specific software showed greater performance for advertisers facing the continuous disapproval of third-party cookies and device identifiers.
DSP: Key Financials
On November 09, 2021, DSP reported financial results for its third quarter ended September 30, 2021. Some of the key updates are as follows
Revenue and Assets
The revenue reported for the third quarter of 2021 was $50.9 million as compared to the same quarter prior year when the revenue was $40.2 million. An increase of 26% was observed over the year. Total current assets of the company for Q3 2021 were $316.4 million.
Net Loss per Share
Net Loss reported for third-quarter 2021 was $12.2 million, or $0.20 per diluted share as compared to Net Income of $7.5 million for the same period of 2020.
On November 03, 2021, DSP and Beachfront co-announced that Beachfront’s premium linear and connected TV inventory and DSP’s Adelphic advertising software were integrated. After their collaboration, Adelphic becomes the pioneer DSP in this regard enabling its real-time bidding.
Conclusion
DSP inclined a tremendous 21% from the past week. The recent surge in stock price is the outcome of company’s collaboration with ALLSHIPS. The investors are hoping that the company will show more positive results in terms of attracting the stockholders due to its strengthening policies.
